Shahin Khan and Doug Garnett interviewed JP Castlin about Adaptive Strategy, Efficiency, and Resilience for their Marketing Podcast #41 (5 April 2024).
Continue reading “Marketing Podcast on Adaptive Strategy, Efficiency, and Resilience”Too much heroic leadership, Not enough engaging management.
Henry Mintzberg wrote a blog post title Managing to Lead (19 February 2015).
« I propose an end to the belief that leadership is separate from management, and superior to it. »
Continue reading “Too much heroic leadership, Not enough engaging management.”CFOs play an outsized role in crushing innovation.
Roger L. Martin wrote a Medium post titled How to Become a Strategic Chief Financial Officer (1 April 2024).
Continue reading “CFOs play an outsized role in crushing innovation. “Jeff Bezos: When the data and the anecdotes disagree, the anecdotes are usually right.
On his eponymous podcast, Lex Fridman interviewed Jeff Bezos.
Continue reading “Jeff Bezos: When the data and the anecdotes disagree, the anecdotes are usually right.”Management Debt
Parv Sondhi tweeted “We’ve all heard of technical debt, but I love this concept of management debt.”
He refers this a passage from the book The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers (2014) by Ben Horowitz:
Continue reading “Management Debt”Can you Copyright a Golf Course? Not Yet…
Kirk Hartung wrote an article titled The BIRDIE Act: Copyrights for Golf Courses (March 21, 2024).
Continue reading “Can you Copyright a Golf Course? Not Yet…”Can You Patent a Pizza?
Cynthia Graber and Nicola Twilley co-hosted a Gastropod podcast episode titled Can You Patent A Pizza? (March 5, 2024, 49 minutes). Guests included Anthony Mongiello, inventor of stuffed crust pizza; Chris Sprigman, law professor, NYU; Valerie Flugge, assistant professor of business law, California State University, Northridge.
Continue reading “Can You Patent a Pizza?”The complex ontology
Doug Garnett wrote a blog post titled The Unspoken Limits of Business Philosophy. Fortunately, the World Is Far Bigger (28 February 2024).
Continue reading “The complex ontology”The Mere Exposure Effect: Familiarity and Likeability
Charlotte Nickerson wrote an article for Simply Psychology titled Mere Exposure Effect in Psychology: Biases & Heuristics (October 10, 2023).
« The mere exposure effect is a cognitive bias where individuals show a preference for things they’re more familiar with. Repeated exposure to a stimulus increases liking and familiarity, even without conscious recognition. Essentially, the more we encounter something, the more we tend to prefer it, based on familiarity alone. »
Continue reading “The Mere Exposure Effect: Familiarity and Likeability”focusing solely on your current customers is a trap
Will Humphrey posted on LinkedIn (11 January 2024):
« True customer-centricity is vanishingly rare; it’s not just about pleasing your current customers through the lens of a large research department, or relying solely on ‘gut feel’.
In fact, those pesky current customers often get in the way from ensuring your business is healthy in the long term. I put it to you that focusing solely on your current customers is a trap – a sacred cow you’ll need to see beyond to understand who your future customers could be.
What might your buyers need from your brands and business in 2, 5, 10 years’ time? »