Nils Andersson Wimby wrote an article for Econsultancy titled The three horsemen of the marketing apocalypse: tech FOMO, a diminishing mandate & short-termism. Continue reading “The three horsemen of the marketing apocalypse: tech FOMO, a diminishing mandate, short-termism”
Ben Taub wrote a 2018 New Yorker article titled The Spy Who Came Home: Why an expert in counterterrorism became a beat cop. Patrick Skinner, a former CIA case officer, is now a police officer in Savannah, Georgia. Continue reading “The CIA officer who became a beat cop”
A CNSNews.com article (2018) reports on the American Time Use Survey. Continue reading “BLS Survey: Americans are reading less”
In a blog post titled The Wrong Math, Bob Hoffman writes, “One of the most frequently repeated and, in my opinion, highly dubious tropes in our industry these days is the idea that the paragon of media strategy is ‘mass one-to-one’ communication. In non-jargonista terms, this means reaching large numbers with individualized messages.” Continue reading “Mass one-to-one communication is a highly dubious trope”
Jason Cohen wrote a blog post about efficiency titled Your Non-linear Problem of 90% Utilization.
« 90% utilization is causing more fail than you realize, not just in burn-out, but in productivity and output… » Continue reading “Your Non-linear Problem of 90% Utilization”
Craig Silverman wrote an article for BuzzFeed titled These Hugely Popular Local News Sites In the US And Canada are Fake. Continue reading “Fake Local News Sites and Diverting Revenue from Legitimate Local Media”