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February 18, 2021 andreweverett360

Mark Ritson on Marketing Planning

Mark Ritson wrote an article for MarketingWeek titled Planning for marketing planning: 14 steps to an effective presentation. Continue reading “Mark Ritson on Marketing Planning” →

August 17, 2019August 17, 2019 andreweverett360

We need a new ‘third way’ to set marketing budgets

Mark Ritson wrote an article for Marketing Week titled We need a new ‘third way’ to set marketing budgets. Continue reading “We need a new ‘third way’ to set marketing budgets” →

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