Charles B. Brenner and Jeffrey M. Zacks wrote an article for Scientific American titled Why Walking through a Doorway Makes You Forget (December 13, 2011).

« Scientists measure the “doorway effect,” and it supports a novel model of human memory »

« So there’s the thing we know best:  The common and annoying experience of arriving somewhere only to realize you’ve forgotten what you went there to do.  We all know why such forgetting happens: we didn’t pay enough attention, or too much time passed, or it just wasn’t important enough.  But a “completely different” idea comes from a team of researchers at the University of Notre Dame.  The first part of their paper’s title sums it up:  “Walking through doorways causes forgetting.” »

« Psychologists have known for a while that memory works best when the context during testing matches the context during learning; this is an example of what is called the encoding specificity principle.  But the third experiment of the Notre Dame study shows that it’s not just the mismatching context driving the doorway effect.  In this experiment (run in VR), participants sometimes picked up an object, walked through a door, and then walked through a second door that brought them either to a new room or back to the first room.  If matching the context is what counts, then walking back to the old room should boost recall. It did not. »

« The doorway effect suggests that there’s more to the remembering than just what you paid attention to, when it happened, and how hard you tried.  Instead, some forms of memory seem to be optimized to keep information ready-to-hand until its shelf life expires, and then purge that information in favor of new stuff.  Radvansky and colleagues call this sort of memory representation an “event model,” and propose that walking through a doorway is a good time to purge your event models because whatever happened in the old room is likely to become less relevant now that you have changed venues.  That thing in the box?  Oh, that’s from what I was doing before I got here; we can forget all about that.  Other changes may induce a purge as well:  A friend knocks on the door, you finish the task you were working on, or your computer battery runs down and you have to plug in to recharge. »

« Why would we have a memory system set up to forget things as soon as we finish one thing and move on to another?  Because we can’t keep everything ready-to-hand, and most of the time the system functions beautifully.  It’s the failures of the system—and data from the lab—that give us a completely new idea of how the system works. »

Leave a comment