Tara Siegel Bernard wrote an article for the New York Times titled Your Credit Score May Soon Change. Here’s Why.
« The Fair Isaac Corporation, the company that creates the widely used three-digit FICO score, is tweaking its formula. » Continue reading “Fair Isaac is tweaking the FICO score formula”
MIT Sloan Management Review tweeted a graphic from an August 2019 article titled The Magic That Makes Customer Experience Stick by Stefan Thomke. Continue reading “Capitalizing on Emotional Transitions”
Business Insider published an excerpt from The Power of Bad: How the Negativity Effect Rules Us and How We Can Rule It by John Tierney and Roy F. Baumeister.
« Adele Gutman… is the mastermind behind the success of the Casablanca as well as the half‑dozen other boutique hotels of its parent company, the Library Hotel Collection. The hotels in New York, Toronto, and Prague all rank perennially in TripAdvisor’s top 10 for their cities, and the one in Budapest, the Aria, took TripAdvisor’s annual award in 2017 as the No. 1 hotel worldwide. » Continue reading “Maximize customer experience with the peak‑end rule”
Jon M. Jachimowicz wrote an article for Harvard Business Review titled 3 Reasons It’s So Hard to “Follow Your Passion”. Continue reading “Why It’s So Hard to Follow Your Passion”
Robert Sawatzky wrote an article for PR Week titled Dentsu creative director: Ill-conceived purpose campaigns are ruining the industry. Continue reading “Ill-conceived purpose campaigns are ruining the industry”
Andrew Willshire wrote an article for MarketingWeek titled It’s time to embrace marketing as a cost not an investment. Continue reading “It’s time to embrace marketing as a cost not an investment”
James Mackintosh wrote a Wall Street Journal article titled Money-Losing Companies Mushroom Even as Stocks Hit New Highs. Continue reading “Money-Losing Companies Mushroom Even as Stocks Hit New Highs”
Angela Montgomery wrote an article titled What’s Wrong with Business Schools? A Systems View. Continue reading “What’s Wrong with Business Schools? A Systems View”
Martin Weigel wrote a blog post titled Strategy Needs Good Words. Continue reading “Strategy Needs Good Words”
Bob Fischer and Nathan Nobis wrote an article for the Chronicle of Higher Education titled Why Writing Better Will Make You a Better Person. Continue reading “Why Writing Better Will Make You a Better Person”
Articles of Interest 