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Tag: optimization

September 24, 2024 andreweverett360

So this is what’s happened to the world: optimization trumps human preference

Rory Sutherland wrote an article for Behavioral Scientist titled Are We Too Impatient to Be Intelligent? (17 September 2024).

Continue reading “So this is what’s happened to the world: optimization trumps human preference” →
June 9, 2021 andreweverett360

Marketing is an opportunity maximization game, not an efficiency optimization game

Charlotte Rogers wrote an article for MarketingWeek titled Rory Sutherland: Marketers should see capitalism as a ‘discovery mechanism’

Continue reading “Marketing is an opportunity maximization game, not an efficiency optimization game” →
April 21, 2021April 20, 2021 andreweverett360

You can’t optimize your way out of a strategic error

Haris Spahic wrote an article titled You can’t optimize your way out of a strategic error.

Continue reading “You can’t optimize your way out of a strategic error” →

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