Augustine Fou wrote an article for Forbes titled Current Digital Marketing Is Sports-Watching, Rather Than Marketing. Continue reading “Humans don’t click on ads much”
Craig Silverman wrote an article for BuzzFeed titled These Hugely Popular Local News Sites In the US And Canada are Fake. Continue reading “Fake Local News Sites and Diverting Revenue from Legitimate Local Media”
Mathew Broughton wrote an article for ExchangeWire titled Digital Ad Fraud: How the Money Flows. Continue reading “Digital Ad Fraud: How the Money Flows”
Adi Robertson wrote an article for The Verge titled Comscore, the Internet’s traffic judge, settles fraud charges for $5 million. Continue reading “Comscore, the internet’s traffic judge, settles fraud charges”
A couple of insightful, unflattering articles about WeWork… Continue reading “WeWork – 2 commentaries”
Zachary Crockett wrote an article called The worst sales promotion in history.
“27 years ago, Hoover offered two free international flights with any £100 purchase. Today, it’s remembered as the worst sales promotion in history.” Continue reading “Hoover – the worst sales promotion in history”