Augustine Fou wrote an article for Forbes titled Current Digital Marketing Is Sports-Watching, Rather Than Marketing. Continue reading “Humans don’t click on ads much”
Humans Don’t Hyperscale
Dr. Augustine Fou wrote a blog post titled Humans Don’t Hyperscale. Sorry, Silicon Valley. Continue reading “Humans Don’t Hyperscale”
Digital Ad Fraud: How the Money Flows
Mathew Broughton wrote an article for ExchangeWire titled Digital Ad Fraud: How the Money Flows. Continue reading “Digital Ad Fraud: How the Money Flows”
Comscore, the internet’s traffic judge, settles fraud charges
Adi Robertson wrote an article for The Verge titled Comscore, the Internet’s traffic judge, settles fraud charges for $5 million. Continue reading “Comscore, the internet’s traffic judge, settles fraud charges”
WeWork – 2 commentaries
A couple of insightful, unflattering articles about WeWork… Continue reading “WeWork – 2 commentaries”
Hoover – the worst sales promotion in history
Zachary Crockett wrote an article called The worst sales promotion in history.
“27 years ago, Hoover offered two free international flights with any £100 purchase. Today, it’s remembered as the worst sales promotion in history.” Continue reading “Hoover – the worst sales promotion in history”
