Marc Gruber, Ian C. MacMillan, James D. Thompson  wrote a paper titled From Minds to Markets: How Human Capital Endowments Shape Market Opportunity Identification of Technology Start-Ups.

« Building on entrepreneurship research and Penrose’s early resource-based work, the authors examine how four main types of pre-entry human capital endowments (i.e., the characteristics that the founders bring to the founding process) shape the identification of market opportunities for emerging technology firms. They find that prior entrepreneurial and management experience endowments enhance, while marketing and technological experience endowments constrain, the number of market opportunities identified. In addition, the authors find that the number of market opportunities identified depends on the combinations of generalized and specialized endowments in the founding team. »

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