Bob Hoffman published a blog post titled A Conspiracy of Silence.
« For the last few years we have been flooded with scandals and revelations about corruption, fraud, and lies in the online advertising ecosystem.» The article includes an impressive list of scandals.
« The terribly damning part is that there are only two possibilities: Either agencies are remarkably stupid and don’t know what is going on, or they know and are keeping their mouths shut. It’s hard to decide which is worse. »
« I believe they have been engaged in an unspoken conspiracy. »
« Not a single one of the scandals involving online media were brought to light by a media agency. Not one. Let’s put this another way — not one of the scandals about online media were exposed by the people whose job it is to scrutinize online media. »
Bob Hoffman is the author of Bad Men.