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Author: andreweverett360

May 23, 2021 andreweverett360

Long Slide Looms for World Population

Damien Cave, Emma Bubola and Choe Sang-Hun wrote an article for the New York Times titled Long Slide Looms for World Population, With Sweeping Ramifications.

Continue reading “Long Slide Looms for World Population” →
May 23, 2021 andreweverett360

Linfield University refocuses to meet student demand

Allysia Finley wrote an article for the Wall Street Journal titled Rebellion in the Faculty Lounge.

Continue reading “Linfield University refocuses to meet student demand” →
May 10, 2021May 9, 2021 andreweverett360

200,000 Fake Amazon Reviewers Exposed

Phil Muncaster wrote an article for Info Security titled Misconfigured Database Exposes 200K Fake Amazon Reviewers.

Continue reading “200,000 Fake Amazon Reviewers Exposed” →
May 9, 2021May 10, 2021 andreweverett360

Financial Analysis for Marketers

Northeastern University marketing professor Bruce Clark wrote an article titled Financial Analysis for Marketers.  He includes a diagram titled How We Get to Profit which pulls together all of the components he defines.

Continue reading “Financial Analysis for Marketers” →
April 29, 2021 andreweverett360

More Americans Are Leaving Cities

Marie Patino, Aaron Kessler and Sarah Holder wrote an article for Bloomberg, April 26, 2021 titled More Americans Are Leaving Cities, But Don’t Call It an Urban Exodus

Continue reading “More Americans Are Leaving Cities” →
April 26, 2021April 26, 2021 andreweverett360

intellectual property in small and medium enterprises (IP for SME)

The US Patent and Trademark Office (UPSTO) hosted a webinar on April 26, 2021 for World Intellectual Property Day 2021. The theme was “small businesses taking big ideas to market.”

Continue reading “intellectual property in small and medium enterprises (IP for SME)” →
April 21, 2021April 20, 2021 andreweverett360

You can’t optimize your way out of a strategic error

Haris Spahic wrote an article titled You can’t optimize your way out of a strategic error.

Continue reading “You can’t optimize your way out of a strategic error” →
April 20, 2021April 20, 2021 andreweverett360

indistinctive brand assets

Brian Solis wrote a blog post titled What is the purpose of a logo? It’s more than design…it’s about purpose and experience.

Continue reading “indistinctive brand assets” →
April 18, 2021 andreweverett360

SPAC Acquires WeWork

Peter Eavis and Lauren Hirsch wrote an article for the New York Times titled After Failed I.P.O., WeWork Will Go Public Through a Merger.

Continue reading “SPAC Acquires WeWork” →
April 6, 2021April 8, 2021 andreweverett360

Marketing Funnel and Customer Journey

Shahin Khan moderated a Zoom discussion on April 6, 2021 covering the topics of “Sales Cycle. Marketing Funnel. and Customer Journey.”  Panelists included James Hankins, Samuel Brealey, and Doug Garnett. Continue reading “Marketing Funnel and Customer Journey” →

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