JP Hanson wrote a blog post on strategic decision making titled The Road Home. This piece is full of wisdom. Continue reading “JP Hanson on Strategy”
Nudging the nudgers
Jakob Rusinek of The Decision Lab interviewed David Halpern, Chief Executive of the Behavioral Insights Team (BIT). The audio and the transcript are posted here: Nudging the nudgers, machine learning and personalized interventions: A Conversation with David Halpern.
« Some things are obvious but wrong Continue reading “Nudging the nudgers”
Digital Ad Fraud: How the Money Flows
Mathew Broughton wrote an article for ExchangeWire titled Digital Ad Fraud: How the Money Flows. Continue reading “Digital Ad Fraud: How the Money Flows”
Expertise in the Age of YouTube
Ed Bradon wrote an article for Behavioral Scientist titled Expertise in the Age of YouTube. Continue reading “Expertise in the Age of YouTube”
Retail Apocalypse or Disruptor Meltdown?
Steve Dennis wrote an article for Forbes titled Retail Apocalypse? Maybe It’s Time To Worry About A Disruptor Meltdown? Continue reading “Retail Apocalypse or Disruptor Meltdown?”
How Science Got Sound Wrong
William Softky wrote an article titled How Science Got Sound Wrong. Continue reading “How Science Got Sound Wrong”
Toppled from the top – The risk of fraud
Roger Isaacs wrote an article for Accountancy Age titled Toppled from the top – The risk of fraud. The article is about the financial implosion of Patisserie Valerie. Continue reading “Toppled from the top – The risk of fraud”
Big brands must not play the startup game
JP Hanson wrote an article for MarketingWeek titled Big brands must not play the startup game. Continue reading “Big brands must not play the startup game”
Brand valuation: Brilliant or Bullshit?
Debate between Mark Ritson (arguing for Bullshit) and executives from Interbrand, Brand Finance, and BrandZ (arguing for Brilliant).
